BSL Expands its Services
October 19, 2010
The world of marketing is changing. Fast.
Not one to be lost in the shuffle, BSL has been transforming their services right alongside the rapidly evolving digital landscape, and are able to offer an increasing number of integrated services that are tailored, targeted and making the most of the Web 2.0 World.
Specifically, our new and expanded services include:
- Social media strategies and content planning
- Adaptation of magazine/brochure content into online and
interactive e-zines - Mobile app development
- In-house digital motion graphics and video production
As seen in the recent Iridium Communications online campaign for their satellite phone the Iridium 9555, BSL is now able to develop, maintain and monitor highly integrated social media strategies to reach a broad scope of audiences, in engaging ways including photo streams and video channels.
With so many new devices hitting the market everyday, audiences want new and innovative channels through which to digest the content they used to read in printed magazines and brochures. This past year BSL trained its staff in Zmags digital magazine software, an inspired and interactive tool that is transforming the online reader experience.
BSL also saw an opportunity to expand its offering in building apps for mobile phones. Since then our design and production teams have completed training in iPhone and iPad application development and we are now able to extend this service officially to any client looking to take the extra step in engaging their audience. We are enabling our customers to take the best of their online properties and deliver them through mobile devices helping to complete the circle of the customer experience.
BSL is also embracing this brave new world with the inclusion of motion graphics expert Sean Cusson. Our now fully equipped in-house studio allows us to react quickly and directly to changing client needs, and affords us greater creative opportunities in shooting and post-production. These new capabilities are an asset in creating quality content and dynamic messaging, tailored specifically for the online viewing community.
